Sometimes described as a “bourbon Negroni,” this chic drink has been popular for almost a century.

  • Serves


  • Prep

    5 minutes


By Amanda Schuster

Updated on December 4, 2023

The French word Boulevardier translates roughly to “man about town,” an apt name for a chic cocktail that came into existence in Paris in the 1920s. It was invented at Harry’s New York Bar by a group of cocktail aficionados known as the International Bar Flies, bringing together bitter and sweet for a drink that has remained popular for almost a century.

Featured in “Why Repeal Day Is Still a Party 90 Years Later,” by Amanda Schuster.


  • 1½ oz. bourbon or rye whiskey
  • 1 oz. Campari or other bitter aperitivo
  • 1 oz. sweet red vermouth
  • Orange or lemon twist


Step 1

In a mixing glass filled with ice, stir together the bourbon, Campari, and vermouth. Stir well to chill, then strain into a chilled coupe glass. Express the orange twist over the surface of the drink, then drop the twist into the glass.

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